E-Commerce & Business Transformation course | E-Commerce course

Switch Your Traditional Business To Fast-growing E-commerce

Duration 3 Weeks
Batch Start Will inform you soon
Fees 7000/- Live Online
Duration : 3 Weeks
Batch Start : Will inform you soon
Fees : 7000/- Live Online

About Program

Here's a chance to learn how to develop your online business strategy, set-up an e-commerce store, and sell and market your products online in today’s fast-paced digital world. Udyogwardhini, in association with Shopify, has introduced this course to help you open your own digital store where you can connect to millions of customers and sell your products. You sell all kinds of products offline but you can start these products online with minimum capital even if you are at home. Our experts will share with you their skills to help you learn how to develop your online business strategy, how to set up an e-commerce store, and how to sell and market your products in today's fast-paced digital world.

NEED

E-commerce has completely revolutionized the global marketplace bringing together the suppliers and buyers together spread across worldwide. E-commerce has provisioned immense marketing opportunities to boost the sales of your products as well as offer the customer great convenience. With an integrated and well-developed platform, you can not only meet your targets and receive networking incentives to convert from consumer's consideration set to choice set. Ecommerce has benefitted both B2C and B2B companies. This has nurtured all the industries and helped develop a competitive marketplace.

Almost every person in the world today has access to smartphones powered by 4G technology. Even in India, internet penetration had grown from 4% in 2007 to 52.08% in 2017. Owing to the increasing number of internet users, the Indian e-commerce sector is expected to expand from USD 38.5 billion in 2017 to USD 200 billion in 2026. The annual growth rate of e-commerce has been predicted to reach 51% in the next couple of years. Further, government schemes and initiatives like Digital India, Startup India, Innovation Fund, Make in India, etc. have also promoted the movement of many offline shops to online businesses. The E-marketplace is now catering to a wide segment of entrepreneurs who can extend their scope to all customer segments.

About Program

Here's a chance to learn how to develop your online business strategy, set-up an e-commerce store, and sell and market your products online in today’s fast-paced digital world. Udyogwardhini, in association with Shopify, has introduced this course to help you open your own digital store where you can connect to millions of customers and sell your products.

You sell all kinds of products offline but you can start these products online with minimum capital even if you are at home. Our experts will share with you their skills to help you learn how to develop your online business strategy, how to set up an e-commerce store, and how to sell and market your products in today's fast-paced digital world.

E-commerce has completely revolutionized the global marketplace bringing together the suppliers and buyers together spread across worldwide. E-commerce has provisioned immense marketing opportunities to boost the sales of your products as well as offer the customer great convenience. With an integrated and well-developed platform, you can not only meet your targets and receive networking incentives to convert from consumer's consideration set to choice set. Ecommerce has benefitted both B2C and B2B companies. This has nurtured all the industries and helped develop a competitive marketplace.

Almost every person in the world today has access to smartphones powered by 4G technology. Even in India, internet penetration had grown from 4% in 2007 to 52.08% in 2017. Owing to the increasing number of internet users, the Indian e-commerce sector is expected to expand from USD 38.5 billion in 2017 to USD 200 billion in 2026. The annual growth rate of e-commerce has been predicted to reach 51% in the next couple of years. Further, government schemes and initiatives like Digital India, Startup India, Innovation Fund, Make in India, etc. have also promoted the movement of many offline shops to online businesses. The E-marketplace is now catering to a wide segment of entrepreneurs who can extend their scope to all customer segments.

In Collaboration With

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Syllabus

The entire course is divided into several modules where, at the outset, you would be made familiar with the fundamentals of e-commerce and the key points to be considered for targeting your customer segment.

Learn the entire process of setting up your online store from selecting the best plan to setting up payment portals for your digital shop. The curriculum also outlays the logistics, analytics, digital store blueprint, and billings customized to your products. The last leg of the course includes discussing the ideas and tips for SEO, social media marketing, digital marketing, and other ways of boosting your sales.

  • Here we will work on the basics of the business & understand e-commerce.
  • How does an E-commerce website function technically?
  • Plan for the Store
  • User Persona
  • Target Audience
  • Target Geography
  • Buying a Domain
  • Setting up Domain
  • Signup to Shopify
  • Choosing the right Shopify plan for you
  • What are Shopify Apps and how to use them?
  • Basic Store Design
  • Menu Design
  • Setting up Collections
  • How to add Products
  • Setup Payments
  • Compare Indian Payment gateway
  • Themes & Customization
  • Choose the right themes
  • Essential Pages
  • About Page (Why this is the most important page of your website)
  • Navigation
  • Preferences
  • Setup Shipping
  • Setup Legal
  • Setup Checkout
  • Setup Taxes
  • Set Up Billing
  • Setup Settings
  • Google Analytics
  • Testing
  • Shopify Analytics
  • Launch
  • How to use Shopify and sync your Online and Offline Store inventory
  • (Only for students who sell offline & have created the store in the course.)
  • SEO
  • Social Media Marketing
  • Email Marketing

syllabus

The entire course is divided into several modules where, at the outset, you would be made familiar with the fundamentals of e-commerce and the key points to be considered for targeting your customer segment. Learn the entire process of setting up your online store from selecting the best plan to setting up payment portals for your digital shop. The curriculum also outlays the logistics, analytics, digital store blueprint, and billings customized to your products. The last leg of the course includes discussing the ideas and tips for SEO, social media marketing, digital marketing, and other ways of boosting your sales.

Module 1 Pre Shopify

  • Here we will work on the basics of the business & understand e-commerce.
  • How does an E-commerce website function technically?
  • Plan for the Store
  • User Persona
  • Target Audience
  • Target Geography

Module 2 Basics of Domain & Shopify

  • Buying a Domain
  • Setting up Domain
  • Signup to Shopify
  • Choosing the right Shopify plan for you
  • What are Shopify Apps and how to use them?

Module 3 Products

  • Basic Store Design
  • Menu Design
  • Setting up Collections
  • How to add Products

Module 4 Products

  • Setup Payments
  • Compare Indian Payment gateway

Module 5 Design your store

  • Themes & Customization
  • Choose the right themes
  • Essential Pages
  • About Page (Why this is the most important page of your website)
  • Navigation
  • Preferences

Module 6 Shipping

  • Setup Shipping
  • Setup Legal
  • Setup Checkout

Module 7 Taxes, Billing & Settings

  • Setup Taxes
  • Set Up Billing
  • Setup Settings

Module 8 Launch your store

  • Google Analytics
  • Testing
  • Shopify Analytics
  • Launch

Module 9 Introduction to Shopify POS

  • How to use Shopify and sync your Online and Offline Store inventory
  • (Only for students who sell offline & have created the store in the course.)

Module 10 Introduction to Online Marketing Channels

  • SEO
  • Social Media Marketing
  • Email Marketing

MENTORS

MENTORS

Key Highlights

Training on managing target audience with an e-store
Assistance with integrating logistics and finance services with your online store
Help with analysis of customer segments and competitors
Coaching on the use of digital marketing tools like SEO, email marketing.
Analysis of case studies related to earning immediate profits with online stores

Key Highlights

Training on managing target audience with an e-store
Assistance with integrating logistics and finance services with your online store
Help with analysis of customer segments and competitors
Coaching on the use of digital marketing tools like SEO, email marketing.
Analysis of case studies related to earning immediate profits with online stores
Start to end counseling on establishing your online store
Guidance on setting up your Shopify digital store
Practical hacks on sales growth with industry experts
Support with understanding the government policies governing e-marketplace
Free registration to 3 months Shopify account

Success Stories

LEARNING OUTCOMES

After successful completion of this course, you will be able to:

  • Understand the finest details of the e-commerce sector and digital marketing
  • Convert your offline shop into a digital store and reach a bigger customer segment
  • Develop a market base for your products and gain more customers
  • Drive online traffic to your digital store and monetize your online presence
  • Make a career in the field of digital marketing, e-commerce site development, and market analytics

Registration form

Course Fees
Live Online: 7000/-
Time: 9 - 10 PM

^Registrations will open as soon as a new batch is launched. Fill the enquiry form to get a notification on batch launch date.

ADDITIONAL BENEFITS

Live interactive online session with host support

Limited batch size of 30 participants

6 months live session recording and study material access

Handholding support after the course

GET CERTIFIED

Upon the successful completion of this course, you will be awarded a certificate.

Credible

Gain Credibility And Stand Out From The Rest!

Authenticated

Get An Director-signed Certificate To Boost Your business Prospects.

Shareable

Add The Certificate To Your CV Or Professional Profile.

Here's What Our Participants Say

Course language

  • English
  • Marathi
  • Hindi

LEARNING OUTCOMES

After successful completion of this course, you will be able to:

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